Independent Business Review: Recent submissions
Now showing items 41-60 of 133
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The palace luxury resort: service as a strategic differentiator
(IUB, 2019)This case study explores The Palace Luxury Resort in Bangladesh as a strategic example of relationship marketing in the luxury tourism industry. Amid growing domestic tourism demand, the resort differentiates itself through ... -
The internationalization of Akij group: shining the spotlight on the first-ever cross-border merger and acquisition (m&a) from bangladesh
(IUB, 2019)This case study examines Akij Group’s landmark cross-border acquisition of Robin Resources Malaysia SDN BHD and Robina Flooring SDN BHD in 2018, marking the first international M&A by a Bangladeshi conglomerate. The study ... -
Usage of chatbot as a new digital communication tool for customer support: a case study on Banglalink
(IUB, 2019)This case study explores Banglalink’s AI-powered chatbot MITA, introduced in 2018 to enhance customer service through Facebook Messenger. It examines how chatbot technology integrates artificial intelligence to provide ... -
Farr ceramics production division: a budgetary analysis
(IUB, 2019)This case study examines FARR Ceramics, a Bangladesh-based manufacturing firm producing specialized ceramic cups for an international buyer, Rosenthal GmbH. It highlights operational inefficiencies, declining order quantities, ... -
Analyzing a Fintech/Lendtech company through the business model canvas lens
(IUB, 2019)This case examines ShopUp, a Bangladesh-based fintech and lendtech platform founded in 2016 that supports social-media-driven micro-entrepreneurs through credit evaluation and business service solutions. Using the Business ... -
The financial feasibility of expanding nationally and globally: the case of a shipbuilding company in Bangladesh
(IUB, 2019)This case study evaluates the financial feasibility of expanding Western Marine Shipyard Ltd. in Bangladesh’s growing shipbuilding industry. Using secondary data and financial analysis tools, the study examines the firm’s ... -
Pickaboo.com: a customer centric service provider in e-commerce industry in Bangladesh
(IUB, 2018)This case study examines Pickaboo.com as a customer-centric e-commerce platform in Bangladesh. The study highlights how Pickaboo.com has achieved competitive advantage through secure online transactions, efficient delivery ... -
Hungrynaki: developing a powerful service brand
(IUB, 2018)This case study explores the growth and branding strategy of HungryNaki, a Bangladeshi online food ordering and delivery platform established in 2013. The study highlights how the company identified a market gap in food ... -
Challenges of the third party distribution and management model: a case study on bKash
(IUB, 2018)This case study examines the third-party distribution and management model of bKash, a leading mobile financial service provider in Bangladesh. The study highlights how mobile financial services contribute to financial ... -
Dulal Brothers Ltd. (DBL) group: Going global
(IUB, 2018)This case study examines the international expansion strategy of Dulal Brothers Ltd. (DBL) Group, a leading Bangladeshi garment manufacturer, through its investment in Ethiopia. Using Dunning’s Eclectic Paradigm as the ... -
Health and safety compliance in the readymade garment sector of Bangladesh: practices and observation
(IUB, 2018)The ready-made garment (RMG) industry plays a vital role in Bangladesh’s economy through export earnings, employment generation, and women empowerment. Despite remarkable growth, concerns regarding workers’ health and ... -
Valuation of startup firms: a case study on Pathao
(IUB, 2018-05)The article discusses the concept of startups, their sources of financing, and the stages of funding such as seed capital, Series A, and Series B financing. It further explains different startup valuation methods including ... -
Simple costing analysis at FARR Ceramics Limited
(IUB, 2018-05)In this case study we first start by determining variable & fixed costs of FARR Ceramics and then figure out breakeven point and output level needed to achieve a target operating income for FARR Ceramics. Then we further ... -
Sustainability report of financial services industry in SAARC countries: special reference to Bangladesh
(IUB, 2017-07)Global warming and climate change have become important considerations for all types of entities in doing their regular activities and financial services industry is not exception to that. Only a good financial indicator ... -
Book Review: Akhter Hameed Khan
(School of Business & Entrepreneurship, 2013-07) -
Efficiency of Maize production in Bangladesh: a stochastic frontier approach
(Independent University, Bangladesh, 2020-03-01)In the recent years, maize has emerged as an economically viable crop to the farmers of Bangladesh. This study estimates the technical efficiency of maize production under two different cropping patterns. For this purpose, ... -
Factors Affecting internal Branding on Private Service Holders in Bangladesh
(Independent University, Bangladesh, 2020-03-01)Internal branding is a crucial factor to ensure that employees are adequately motivated to play an effective role in revenge generation. A strong internal branding effort strengthens the company's effort and gives employees ... -
EMPLOYEE ACCEPTANCE OF KNOWLEDGE MANAGEMENT SYSTEMS IN BANGLADESH: INTEGRATING UTAUT AND KMS DIFFUSION MODEL
(Independent University, Bangladesh, 2020-02-22)Knowledge management system practice and implementation in an organization gradually growing in the global economy. Although wide ranging acceptance of KMS by users in the western companies for facilitating knowledge sharing ... -
Convergent Effect of Work Family Conflict on Job Satisfaction of commercial Banks Employees in Bangladesh: does gender role moderate the effect?
(2020-02-19)Work and family are two domains of extraordinary importance in the lives of the most men and women in our society. Today's highly demanding nature of work and family has given rise to conflicting relations. The present ... -
Cognitive Intelligence and Spiritual Management for Effective Managerial Decision Making
(Independent University, Bangladesh (IUB), 2020-02-19)Cognitive Intelligence and spritual intelligence as a philosophy of company's management, is shifting the intention and significance of conducting business. Basic foundation of human thinking in a large extent is entirely ...



















