IUB Academic Repository: Recent submissions
Now showing items 181-200 of 1145
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A Decade of Incentives: Cash Incentive Economic Impact on Bangladesh
(School of Business and Entrepreneurship, Independent University, Bangladesh (IUB), 2025-11)This study investigates the economic impact of Bangladesh’s cash incentive programs between 2014 and 2024, focusing on their role in promoting exports and formal remittance inflows. Special emphasis is given to the 2% ... -
Transforming private universities in Bangladesh into research driven institutions: barriers, opportunities, and strategic pathways
(School of Business and Entrepreneurship, Independent University, Bangladesh (IUB), 2025-11)Academic research plays a vital role in generating knowledge, fostering innovation, and supporting national development. This study investigates the barriers, opportunities, and strategies for promoting sustainable research ... -
Resilience modeling of supply chain partners using Bayesian networks
(School of Business and Entrepreneurship, Independent University, Bangladesh (IUB), 2025-11)Supply chains are increasingly exposed to disruptions caused by natural disasters, technical failures, and human error, with these vulnerabilities being amplified by globalization and growing system complexity. These ... -
Bridging the divide: addressing the skills gap in Bangladesh's ready-made garment (RMG)
(School of Business and Entrepreneurship, Independent University, Bangladesh (IUB), 2025-11)Bangladesh’s knitwear sub-sector within the ready-made garment (RMG) industry has expanded rapidly; however, factories continue to experience persistent mismatches between job requirements and the available workforce skills. ... -
Sustainopreneurship for climate action: a conceptual framework from literature
(School of Business and Entrepreneurship, Independent University, Bangladesh (IUB), 2025-11)Climate change intensifies environmental risks and social inequalities, yet the role of entrepreneurs in developing and commercializing climate solutions remains underexplored. This paper develops a conceptual framework, ... -
Navigating privacy concerns: a literature review on data transparency and customer trust in digital marketing
(School of Business and Entrepreneurship, Independent University, Bangladesh (IUB), 2025-11)As digital marketing continues to evolve into a data-intensive field, consumer concerns about privacy have become increasingly prominent. This review of the existing literature examines how transparency in data practices ... -
Biodiversity and business: strategic planning for nature-positive growth in Bangladesh's industrial expansion
(School of Business and Entrepreneurship, Independent University, Bangladesh (IUB), 2025-11)Over the last two decades, Bangladesh has experienced rapid industrial development, contributing significantly to the country's GDP growth. However, this expansion has often been accompanied by biodiversity loss, including ... -
Social media engagement and the rise of virtual influencers: a study focuses on customers’ perception, relatability, and brand affiliation.
(School of Business and Entrepreneurship, Independent University, Bangladesh (IUB), 2025-11)This research examines how consumers perceive virtual influencers and the extent to which these perceptions influence brand recognition, relatability, and consumer engagement. As hyper-realistic, computer-generated influencers ... -
Post covid-19 impact in RMG sector
(School of Business and Entrepreneurship, Independent University, Bangladesh (IUB), 2025-11)The COVID-19 pandemic severely disrupted Bangladesh’s Ready-Made Garment (RMG) sector, one of the country’s largest sources of employment and export earnings. The sudden interruption of global trade exposed significant ... -
Assessing dimension of the business relationship: integrating symmetric and asymmetric approaches
(School of Business and Entrepreneurship, Independent University, Bangladesh (IUB), 2025-11)The primary objective of this study was to explore the measurement of business-to-business (B2B) relationships by integrating symmetric and asymmetric analytical approaches. A mixed-method research design was employed, and ... -
Challenges in implementing green human resource management in the jute industry of Bangladesh
(School of Business and Entrepreneurship, Independent University, Bangladesh (IUB), 2025-11)This study examines the obstacles to implementing Green Human Resource Management (GHRM) in Bangladesh’s jute industry. Data were collected through semi-structured interviews with six HR professionals from three jute ... -
Bridging talent and sustainability: aligning the student’s early recruitment scholarship program with global HRM trends
(School of Business and Entrepreneurship, Independent University, Bangladesh (IUB), 2025-11)In order to bridge the knowledge gap between academia and industry in Bangladesh, the Students Early Recruitment Program (SERP) prepares students for the workforce before graduation. Unlike conventional scholarship programs, ... -
Next-generation entrepreneurship in Bangladesh: globalization strategies for the Edtech sector
(School of Business and Entrepreneurship, Independent University, Bangladesh (IUB), 2025-11)Global learning is being rapidly transformed by educational technology (EdTech), yet barriers to worldwide expansion include regulatory restrictions, cultural differences, digital inequalities, and sustainability challenges. ... -
Green human resource management practices in the RMG sector of Bangladesh: a path to sustainability
(School of Business and Entrepreneurship, Independent University, Bangladesh (IUB), 2025-11)Bangladesh’s Ready-Made Garment (RMG) sector is a cornerstone of the national economy yet faces increasing demands to operate sustainably. This study explores how Green Human Resource Management (GHRM) practices, including ... -
Import dependency of export – a study of RMG sector in Bangladesh
(School of Business and Entrepreneurship, Independent University, Bangladesh (IUB), 2025-11)This study examines the import dependency of Bangladesh’s ready-made garment (RMG) sector and its implications for export competitiveness, net foreign exchange earnings, and future policy planning. Given the sector’s ... -
Does investment climate matter to foreign direct investment? Evidence from OECD countries
(School of Business and Entrepreneurship, Independent University, Bangladesh (IUB), 2025-11)This study examines the impact of the investment climate, along with its macroeconomic determinants, on foreign direct investment (FDI) inflows using panel data from 38 OECD countries. The analysis incorporates the Economic ... -
Mapping the intersection of sustainability and Fintech: a bibliometric analysis
(School of Business and Entrepreneurship, Independent University, Bangladesh (IUB), 2025-11)The convergence of financial technology (fintech) and sustainability has emerged as a transformative force in the global effort to achieve inclusive, green, and efficient economic systems. Accordingly, this paper aims to ... -
Tech Youtubers as digital influencers: an analysis of influencer attributes and content features
(School of Business and Entrepreneurship, Independent University, Bangladesh (IUB), 2025-11)The rise of YouTube as a dominant platform in the digital age has accelerated the growth of influencer marketing, particularly for promoting electronic gadgets such as smartphones, laptops, smartwatches, and headphones ... -
Impact of digital detox on mental well-being and productivity – insight from university students
(School of Business and Entrepreneurship, Independent University, Bangladesh (IUB), 2025-11)This study explored how taking a break from digital devices, commonly referred to as a "digital detox," affects the mental health and productivity of university students. In today's digital age, students rely on smartphones, ... -
Green business practices for competitive advantage in the international market: a study on green RMG factories in Bangladesh
(School of Business and Entrepreneurship, Independent University, Bangladesh (IUB), 2025-11)Companies across industries strive to gain competitive advantages in various ways. However, gaining a competitive advantage through green resources and capabilities, particularly for ready-made garment (RMG) companies ...



















