Identifying problem On Ogilvy & Mather

Abstract

Ogilvy & Mather Communications Pvt Ltd (O & M) is a communication agency which was originated in the United States of America. It started its operation in Bangladesh in the year 2008. I worked as an intern in O & M for three consecutive months. During this timeline I was asked to construct a research paper that includes five problems I figured out. The five problems are: Time management, Customer satisfaction, Agency-client relationship, Employee turnover, and Employee motivation. In this research paper I included the methodology which states the techniques used to conduct it. Followed by the methodology is the literature review. After the literature review I came up with some findings along with some limitations that I faced while doing the research. With all the consequences of the problems identified I recommended some possible solutions that the management can take under consideration.