https://ar.iub.edu.bd/handle/11348/1375 Thu, 10 Sep 2026 21:39:51 GMT 2026-09-10T21:39:51Z https://ar.iub.edu.bd/handle/11348/1383 Blockchain technology adoption in e-commerce platforms Alam, Rezwanul; Islam, Md. Aminul; Khan, Arifur Rahman; Jahan, Nushrat Internet expansion changed how people obtain services and how organizations operate. The Internet and related services are crucial for most people nowadays. Ecommerce is a service and industry. E-commerce transfers a lot of sensitive data, including consumer and financial data. Such information attracts cybercriminals who want to break into the system and steal data. As e-commerce grows, so do cyberattacks, raising concerns about the security of e-commerce platform databases. Since data comprises customer, employee, and transaction information, organizations must safeguard it. The data leak will hurt the company's earnings and clients' faith in the platform. A blockchain database management system may alleviate this challenge, improve data security, and safeguard sensitive data. It solves the problem by inserting blockchain nodes into the database and inheriting distributed peer-to-peer data security. Sun, 01 Jun 2025 00:00:00 GMT https://ar.iub.edu.bd/handle/11348/1383 2025-06-01T00:00:00Z https://ar.iub.edu.bd/handle/11348/1382 Artificial intelligence (AI) in service marketing: an avalanche of change is in the horizon Rahman, Md Azzajur; Rana, S M Sohel Artificial Intelligence (AI) is going to change the landscape of service marketing. Customer service is especially set for a radical change in the coming days. Recent advancements in Generative AI, which is large language models (LLMs) to produce more natural bot-based conversations in customer service, are ready to enhance the capabilities of service providers across industries (Martineau, 2017). Service-oriented sectors such as telecom, healthcare, aviation, hospitality, banking, finance, ridesharing and ed-tech to name a few are resorting to AI-based solutions to deal with repetitive service tasks with maximum efficiency and minimum error. Though there is concern over employment of the customer service personnel, new job opportunities are also on the horizon. Experts reckon that the juxtaposition of both humans and machines is quite possible to give customers the best possible experience and optimize the resources and capabilities of companies (Johri et.al., 2021). Certainly, companies that need to deal with a massive customer pool, want to stay ahead of the competitive game or have budget constraints and workforce shortages, can take advantage of the early development of AI to ensure the best possible customer experiences (Blake, 2023). This article mainly narrates how global buzzword AI is impacting service marketing in general and customer services in particular. Along with demand-side development in improving customer experience bolstered by AI to supply-side development in the emerging AIaaS (Artificial Intelligence as a Service) industry, this article elucidates scholarly contributions to AI-related academic and industry focused research endeavors in recent times. The changeover due to AI in the global economy and labor force (one of the major stakeholders in the service-based economy) is also illustrated in this quasi-bibliometric article. Sun, 01 Jun 2025 00:00:00 GMT https://ar.iub.edu.bd/handle/11348/1382 2025-06-01T00:00:00Z https://ar.iub.edu.bd/handle/11348/1381 Dollar crises, import structure and economic development: some preliminary findings on Bangladesh Mahmood, Raisul Awal; Mahtab, Hanif; Rahman, Safayet; Azim, Tarannum The dollar crisis – labeled also as the foreign exchange crisis, the balance of payment deficit, shortage in the supply of foreign exchange, etc. has been one of the most talked about issues in Bangladesh during the past couple of years reaching its zenith in recent months. Rooted in the country’s various experiences the dollar crisis underlines the current shortages in the country’s foreign exchange supplies vis-à-vis its overall needs – both current and prospective future. Related also are macro-economic policies pursued over the past decades, political uncertainties prevailing in the country, the undertaking of mega development projects based on external funding, capital flights, money laundering, hoarding foreign exchange, and lack of fiscal accountability. Sun, 01 Jun 2025 00:00:00 GMT https://ar.iub.edu.bd/handle/11348/1381 2025-06-01T00:00:00Z https://ar.iub.edu.bd/handle/11348/1380 Bridging the gender gap in telecom: women’s voices and perspectives Kabir, Effat Binte; Hasan, Ikramul The issue of women’s representation in corporate practices is a major concern in today's business world. This study examines the telecom sector in Bangladesh to explore women's perspectives. The study first provides an overview of existing literature to establish the context of women’s voices and then presents responses from women working in the telecom industry. The findings highlight several important issues related to women's leadership, career progression, participation in decision-making, and training. The study's results offer important insights for practitioners, academics, and stakeholders in the sector. Sun, 01 Jun 2025 00:00:00 GMT https://ar.iub.edu.bd/handle/11348/1380 2025-06-01T00:00:00Z